10 Winter Destinations Where CEOs Are Heading in 2024

As winter rolls in, top executives and industry leaders are escaping to exclusive destinations where luxury meets adventure. From world-renowned ski resorts to remote retreats with breathtaking views, these winter hot spots are as much about relaxation as they are about networking. For CEOs, it's a chance to recharge, engage in some high-end winter sports, and unwind in settings that cater to the world's most elite.

If you're curious where the top brass are heading to enjoy a little snow and sophistication, here are ten winter destinations perfect for those looking to mix business with pleasure.

Aspen, Colorado, USA 🏔️

Why: Known for its stunning ski slopes, Aspen is a magnet for elite business leaders who enjoy both the winter sports and the upscale après-ski culture. CEOs love its luxurious accommodations, private lodges, and exclusive dining spots.

Highlight: St. Regis Aspen offers an exclusive winter experience with private ski butlers and hot cocoa lounges. Reserve in advance to grab rooms with good views.

Courchevel, France ⛷️

Why: Nestled in the French Alps, Courchevel is a paradise for those looking for posh ski villages, fine dining, and chalet-style luxury. The destination is also known for attracting high-profile European CEOs.

Highlight: Michelin-starred restaurants and luxury chalets with direct access to the slopes make Courchevel a favorite for those looking to network on the ski lift.

St. Moritz, Switzerland 🏞️

Why: St. Moritz is synonymous with glitz and glamour. The Swiss resort town is an iconic winter playground where elite executives gather for skiing, exclusive events, and the prestigious White Turf horse races.

Highlight: The Badrutt’s Palace Hotel, a favorite among international business leaders, offers unparalleled lake views and winter amenities.

Lake Tahoe, California/Nevada, USA 🎿

Why: Known for its diverse winter activities and natural beauty, Lake Tahoe attracts both West Coast tech execs and financial moguls for skiing, snowboarding, and lakeside relaxation.

Highlight: The Edgewood Tahoe Resort offers lakefront suites and easy access to ski resorts like Heavenly and Northstar, making it ideal for a mix of business and pleasure.

Niseko, Japan 🗻

Why: Niseko is quickly becoming a winter hot spot for global executives seeking incredible powder snow and a blend of Japanese culture. With luxury chalets and onsen (hot springs) in abundance, it’s ideal for unwinding.

Highlight: The AYA Niseko provides a seamless blend of luxury accommodations and Japanese hospitality, with ski-in/ski-out access.

Verbier, Switzerland 🏔️

Why: Verbier is a magnet for those in the finance and tech sectors who appreciate skiing and the lively nightlife. It’s a popular spot for both adventure and networking in exclusive private chalets.

Highlight: The Experimental Chalet offers boutique luxury and a happening après-ski scene, frequented by high-profile professionals.

Reykjavik and the Blue Lagoon, Iceland ❄️

Why: Iceland’s rugged, wintry landscapes and geothermal spas have made it a trendy destination for eco-minded CEOs looking to escape to nature and soak in volcanic hot springs.

Highlight: The Retreat at Blue Lagoon offers private access to the Blue Lagoon’s mineral-rich waters, perfect for relaxation and rejuvenation.

Whistler, British Columbia, Canada 🏂

Why: Whistler has long been a winter haven for execs from Seattle and Vancouver, especially those in the tech industry. The Canadian resort offers extensive ski runs, luxurious resorts, and elite spas.

Highlight: Fairmont Chateau Whistler is a prime choice, offering cozy elegance, ski concierge services, and a variety of après-ski activities.

Queenstown, New Zealand 🏞️

Why: For CEOs wanting to escape the Northern Hemisphere’s winter, Queenstown offers summer temperatures, stunning landscapes, and endless adventure options like bungee jumping, hiking, and lake cruises.

Highlight: Eichardt’s Private Hotel offers lakefront luxury and is a favorite among leaders looking to relax while exploring the breathtaking scenery.

Lapland, Finland 🎄

Why: Known as the home of Santa Claus and the Northern Lights, Lapland is a magical winter escape. Many CEOs go for the unique experiences, including reindeer safaris, igloo stays, and private Northern Lights tours.

Highlight: Kakslauttanen Arctic Resort offers glass igloos, providing a once-in-a-lifetime opportunity to watch the Northern Lights from the comfort of a warm bed.